Let's take some time to highlight the top 4 tools to growing your training business online and getting you in front of the right people. These tips will propel you into the next level of your business!
Let's take some time to highlight the top 4 tools to growing your training business online and getting you in front of the right people. I’ll be providing you with some really helpful business nuggets to help propel you into the next level of your business - the suffering will be worth it! I promise!
A little background on myself. I am 25 years old and have been in the entrepreneur game since I was 20. I started off as a trainer and within the course of 5 years (feels like 30), I am now the COO of a multiple 6-figure training studio, the COO of a coaching program teaching trainers how to make their businesses more profitable, as well as the CEO of an online training company that does $10k+/monthly utilizing WeStrive. I love sharing my knowledge with those around me and I’ll try to condense my knowledge down into some neat and clean guidelines for you to follow.
1. GET A PLAN IN PLACE. If you are just starting out or even 5+ years in the game, you can always look over and re-evaluate your business plan. Of course, plans change over time but if you are that person who changes their entire business model every single week, you are going to have a hard time growing your business. Reach deep down and get to know what your niche is.
Here are some questions/tasks you can ask yourself if you have not found who your niche client is yet:
2. STOP LOOKING AT WHAT EVERYONE ELSE IS DOING. I’m not saying that you cannot learn from those around you, but don't get sucked into the negative loop of copying what other people offer in their program and charging what they charge (or a little less to seem ‘competitive’). This step was what really launched me into the next level of my business. I won’t sit here and sugar coat things for you...stop trying to be like everyone else, be yourself. Charge what you feel your time and your value are worth and own it.
3. FOCUS ON YOUR WEAKNESS. This specific ideas took me a very long time to learn and accept. It is so easy for us to get into a routine and focus solely on our strengths, but we never get out of our box and learn new techniques to better serve our clients. Learning new things (especially when it comes to growing your business) may seem hard at first, but were you an amazing lifter on the very first day you went to the gym?? Probably not.
Ask yourself, what are 3 things that you could learn this year that would take your business to the next level??
(Learning a marketing platform, improving your sales closing percentage, becoming a better communicator, etc.)
4. HIRE A BUSINESS COACH. As someone who has invested over $100k in coaches, having a coach has been (for me) the most fun thing that I have had the chance to do. Obviously, not everyone is in the position to hire a coach immediately but this is something to absolutely look into. Having someone in your corner to steer you in the correct direction and help you grow not only as an individual but also as a business owner.
My Tips for Hiring A Coach:
Add your email to receive weekly updates on the personal training industry, news about fitness, and so much more.
Whether you’ve been living a healthy lifestyle or just starting to work out, Tabata training is one way to workout that you may want to check out.
If you work in the personal training world, then you have probably witnessed clients sustain injuries at some point. Read this article to learn how to deal with those injuries.